Lendrum
Healthcare
Business Overview
Lendrum Guardian Pharmacy in Edmonton, Alberta, offers comprehensive healthcare services beyond a traditional pharmacy. They provide full-service pharmaceutical care, including immunizations, diabetes education, and specialty compounding. With an on-site clinic and prescribing authority, the pharmacy aims to be a trusted partner for patients, providing integrated care in a single location.
Challenges
Lendrum Guardian Pharmacy needed to better communicate its comprehensive services to stand out in Edmonton’s competitive market. The challenge was creating a website that highlighted their full-service healthcare model, including an on-site clinic, specialized offerings, and convenient features like the Guardian app and free delivery.
They also needed to build online credibility and clearly show patients how their integrated care simplifies the healthcare experience.
Competitors Analysis
A competitive analysis of Edmonton’s pharmacy market showed that most pharmacies focus on basic prescription services. Few communicate a comprehensive healthcare approach or highlight modern conveniences. This created a clear opportunity for Lendrum Guardian Pharmacy to stand out.
We found that by emphasizing their unique combination of traditional services with modern features like app-based ordering, free same-day delivery, and their on-site clinic, they could be positioned as the preferred choice for patients seeking both convenience and integrated care.
Project Approach
Rapid Digital Presence Establishment
Given the 2-week timeline and zero existing online presence, our approach prioritized
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01 Mar, 2023
Speed to Market
Leveraging WordPress for rapid deployment while maintaining professional standards
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01 Mar, 2023
Essential Functionality First
Focusing on core features that would immediately impact patient acquisition
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01 Mar, 2023
Local SEO Foundation
Establishing basic search engine optimization for Edmonton healthcare searches
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01 Mar, 2023
User-Centric Design
Creating intuitive navigation for patients seeking healthcare information quickly
End Result
The completed website successfully positions Lendrum Guardian as a comprehensive healthcare partner, not just a pharmacy. Its professional design and clear messaging quickly communicate their full range of services, including specialized care and convenient options like 10-second app ordering and free same-day delivery. .
SCHEDULE A FREE CONSULTATION NOW!!
This is a 30 – 60 minutes meeting that will change how you run your business for good, going forward. It will be worth every second you sacrifice for your favorite movies, games etc.
We value your time and therefore guarantee that your business will definitely receive a boost due to this free consultation.
DO NOT PROCRASTINATE.